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Event starts in:
47

days :

9

: hours :

47

minutes

15

until price increase

January 21, 2027
San Francisco

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What's on
Go-to-Market
Go-to-Market
Go-to-Market
08:00
Main stage
Registration and networking breakfast
09:00
Main stage
Opening remarks & what GTM leaders are really doing with AI right now
09:15
Main stage
How to prove AI is driving renewals, growth and real revenue
Akhil Malik, Director, CX Solutions & GTM Strategy, Oracle
09:45
Main stage
Who owns AI in GTM? Building the operating model that turns scattered experiments into a shared capability
Bryanna Clancy, Marketing AI Strategy & GTM Engineering, Hex
10:15
Main stage
Fireside chat: Why great AI tools go unused, and how to get people actually using them
10:45
Main stage
Networking and coffee break
11:15
Main stage
Panel: Clean CRM data is no longer enough for agents that need context to make good decisions
Mudit Garg, Head of Customers and GTM Operations, Alation
Sunil Pandey, WW GTM lead, Private Cloud, Hewlett-Packard
12:00
Main stage
Panel: Build, buy or vibe code? GTM teams open up their tools and show you how they decided
Nikhil Kelkar, Head of GTM Strategy and Planning, ClickHouse
Amrita Vyas, Senior Product Leader - Agentic AI, Brillio
12:45
Main stage
Lunch
13:45
Main stage
Panel: Beyond human in the loop, setting decision rights for agents that approve, change and send on their own
Aleksandr Lashkov, Director of GTM Engineering, Codio
14:30
Main stage
How to build an AI revenue forecast your CFO will actually trust
15:00
Main stage
What breaks first when agentic GTM workflows move from demo to production
15:30
Main stage
Networking and coffee break
16:00
Main stage
Fireside chat: Coaching the AI-powered seller, what reps and their leaders each need to change
Natalie Bering, Senior Director, Global GTM Leadership Development, Zscaler
Colin Kresse, Sales Capability & AI Enablement Lead, Palo Alto Networks
16:30
Main stage
The AI budget reckoning is here, defending spend with attribution finance will accept
Pooja Das, Senior Director and Head of Growth and GTM for AI, Oracle
17:00
Main stage
Closing remarks
17:05
Main stage
Networking drinks sponsored by GTM Alliance

Get AI working

across your whole

GTM motion

Go-to-market success isn’t just about alignment, it’s about connecting every piece of the puzzle to drive measurable growth.

Join your community of GTM leaders for a day built to:

➜ See where AI deployments actually move revenue or cost, and where they quietly stall out.

➜ Work through real build vs. buy vs. vibe-code stack decisions with people who've actually made the call.

➜ Get specific on where AI should be allowed to decide, and where a human still needs to stay in the loop.

San Francisco
January 21, 2027

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