Most conversations about the AI-powered seller focus on the rep, with new tools, new agents and new ways to prepare for calls. The frontline manager is being left behind, now buried in AI-generated scores, call insights and dashboards with no clear idea of what to do with any of it. This fireside chat looks at both sides of the change. It covers how reps can use AI to automate prep work while sharpening the value-selling skills that still win deals, and how leaders can turn AI role-play scores and call data into coaching that actually changes behaviour. Key takeaways: - Why AI makes value-selling fundamentals more important, not less - How reps can automate prep work to spend more time on high-value activities - How managers can turn AI data into specific, actionable coaching