#GTM24
Master the Go-to-Market challenge; accelerate your success
with insights and best practices from industry leaders.
event starts in
days
hours
minutes
seconds
40+
Speakers
300+
Attendees
80%
Senior management
250+
Companies
What is #GTM24?
In the rapidly evolving SaaS marketplace, where can sales, marketing, product and customer success leaders turn to secure their next big win? Enter #GTM24, the ultimate gathering of experts who'll convene to redefine GTM standards.
Join your peers as they share their tried, tested, and proven strategies that you can adopt right away.
🚀 Harness the power of AI and cutting-edge tools to outsmart your competition.
💡 Spark creativity, connect with peers, and discover winning GTM strategies to fuel accelerated success.
📈 Unify your GTM stakeholders, learn from success stories, and navigate challenges with confidence.
Meet your #GTM24 headliners 🎙️
Agenda at a glance
Inspiring content created and delivered by pioneering Go-to-Market leaders. In just two days, you'll learn about:
Agenda & Topics covered
Track one: GTM strategy 💡
◦ Attract, convert, retain.
◦ Using market research to build winning GTM motions.
◦ Building a compelling story across GTM stages.
◦ Product-led growth vs Sales-led growth.
◦ Nurturing freemium into customer champions.
◦ Strategic pricing and packaging.
◦ Building brand affinity with effective positioning.
Track one: GTM strategy 💡
◦ Attract, convert, repeat: market research strategies for building winning ICPs and GTM motions.
◦ Building a captivating market story across GTM stages.
◦ Market Insights to navigate the pricing jungle with confidence.
◦ From users to upsell: how to nurture free trials into paying champions with strategic pricing.
◦ Evoking emotions and building brand affinity with effective positioning.
◦ Overcoming the challenges of leading a collaborative GTM strategy.
Agenda & Topics covered
Track two: GTM efficiency ⚙️
◦ Orchestrating operational precision for faster sales cycles.
◦ The power of engaging training.
◦ How RevOps fuels the GTM engine.
◦ Master B2B sales and marketing playbooks that wins every time.
◦ Leveraging data-driven insights for faster, smarter sales.
◦ Transforming enablement to support the entire GTM org.
◦ Uncovering the power of AI
Track two: GTM efficiencies ⚙️
◦ Orchestrating your GTM symphony with operational precision for faster sales cycles.
◦ From passive consumption to active creation: the power of engaging training.
◦ Beyond the Go-to-Market: how RevOps fuels every engine in your business
◦ Outsmart the competition and master the B2B sales and marketing playbook that wins every time
◦ Predict the future, close the present: Leveraging data-driven insights for faster, smarter sales.
Agenda & Topics covered
Track three: Growth & expansion 📈
◦ How to double your customer lifetime value:
◦ Designing powerful retention strategies for growth and profit.
◦ B2B brand & performance strategies.
◦ Inbound vs. Outbound
◦ Building customer journeys that fuel GTM momentum with customer success.
◦ Why community-led growth is the future of product success.
Track two: GTM efficiencies ⚙️
◦ Orchestrating your GTM symphony with operational precision for faster sales cycles.
◦ From passive consumption to active creation: the power of engaging training.
◦ Beyond the Go-to-Market: how RevOps fuels every engine in your business
◦ Outsmart the competition and master the B2B sales and marketing playbook that wins every time
◦ Predict the future, close the present: Leveraging data-driven insights for faster, smarter sales.
Connect with the GTM Alliance community
GTM Alliance is a global community of forward-thinking enthusiasts, all rallied around one, shared goal: mastering the art of GTM.
Come and join the rapidly growing community over on Slack.
Partners
Check out our partners who are making waves in the GTM space.
Summit partners
Supporting partners
Community Partners
Series partners
Meet the team
Have a question you need answered? Let's chat!
Jack Debono
Event Director
Ediz Cosar
Commercial Director
Ryan Yuan
Audience Manager
Summit series