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April 23 & 24, 2025
Los Angeles

#GTM24 agenda

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What's on
Day one: Track one
Day one: Track two
Day two: Track one
Day two: Track two
Day one: Track one
Day one: Track one
08:00
GTM Strategy
Breakfast & registration
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09:15
GTM Strategy
Welcome and icebreaker
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09:30
GTM Strategy
The future of GTM AI and automation
Sonal Mane, Head of Digital Customer Experience and Growth, Databricks
John Hessinger, VP, Marketing, WP Engine
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10:00
GTM Strategy
Panel: Building GTM success with cross-functional collaboration
Emi Wayner, Head of Strategy and Growth, Global Customer Marketing Programs, Google
Peter Ward, Head of Commercial Operations, Oura
Macy Mody, VP of Revenue and Operations, SafeBase
Holly Holbrook, Senior Product Operations Manager, Nylas
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10:45
GTM Strategy
Networking and coffee break
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11:15
GTM Strategy
Speed networking: meet the room and expand your network.
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11:30
GTM Strategy
Fireside chat: Lessons learned in expanding to new product lines and new markets
Candice Sparks, Director of Product Marketing, Attentive
Lexie Knauer, Worldwide GTM Lead, ISV, AWS
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12:00
GTM Strategy
Fireside chat: The key to unlocking brand growth
Karen Sage, Chief Marketing Officer, Shipwell
Nidhi Daga, SVP, Growth, JPMorgan Chase & Co.
Maya Shah, Senior Director of Product Marketing, Shopmonkey
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12:30
GTM Strategy
Mastering the art of positioning, messaging, and storytelling
Kasey Stinson, VP of Product Marketing and Sales Enablement, PSCU/Co-op Solutions
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13:00
GTM Strategy
Lunch
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14:00
GTM Strategy
Roundtable discussion: Building customer-centric GTM motions
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14:45
GTM Strategy
Product-led growth vs Sales-led growth, or both?
Filip Szymanski, VP of Product Management, insightsoftware
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15:15
GTM Strategy
Unlocking growth by breaking functional silos
Sonal Mane, Head of Digital Customer Experience and Growth, Databricks
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15:45
GTM Strategy
Networking and coffee break
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16:15
GTM Strategy
Panel: Leading GTM: How to lead your organization to success
Ken Roden, Director of Product Marketing, Infor
James Stanton, VP of GTM, Empyrean
Somesh Chablani, Global Head of GTM, FIS
Paige Lapen, Senior Director of Marketing, Personify Health
Alyx Gatti, Director of Product Marketing, JuiceMedia.io
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17:00
GTM Strategy
Networking drinks sponsored by GTM Alliance
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Day one: Track two
11:15
GTM Efficiancy
Speed networking: meet the room and expand your network.
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11:30
GTM Efficiancy
Panel: Supercharge your GTM operations with data and analytics
Rob Felberg, Head of Global GTM Strategy and Sales Operations, AWS
Mudit Garg, Head of Business Development & GTM Operations, DevRev
Rohit Angle, Head, GTM Strategy & Operations, Partner and Customer Success, Google
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12:15
GTM Efficiancy
Fireside chat: Breaking silos and unleashing the synergy of GTM and RevOps
Asia Corbett, Senior Revenue Operations Manager, GTM, Bread Financial
Bentley Chang, VP of Revenue Operations, ParkHub
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12:45
GTM Efficiancy
Building connected Go-to-Market operations
Rachel Krall, Senior Director, GTM Operations - SaaS, LinkedIn
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13:15
GTM Efficiancy
Lunch
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14:00
GTM Efficiancy
Moneyb̶a̶l̶l̶ sales: The art of modern sales with dynamic playbooks
Mike Eckhoff, Chief Revenue Officer
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14:30
Growth and Expansion
GTM debt: The Silent Killer of your B2B SaaS Efficiency
Laura Wheeler, Founder & GTM Operations Expert, Renegade Operations
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15:00
Growth and Expansion
Re-thinking how you go to market to survive and thrive in our shifting economics
Jan Young, Founder & Chief Customer Officer, JanYoungCX
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15:45
Growth and Expansion
Networking and coffee break
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Day two: Track one
08:00
GTM Strategy
Breakfast & registration
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09:15
GTM Strategy
Welcome and icebreaker
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09:30
GTM Strategy
How to accelerate sustainable growth with ideal customer profiles
Samantha Rideout, Director of Product Marketing, Cohere Health
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10:00
GTM Strategy
Harnessing competitive insights to drive successful GTM strategies
Daniel Kuperman, Head of Core Product Marketing & GTM, ITSM Solutions, Atlassian
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10:30
GTM Strategy
Make your marketing data make sense
Samantha Richey, Founder and VP of Marketing
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11:00
GTM Strategy
Networking and coffee break
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11:30
GTM Strategy
GTM 2.0: The modern GTM framework for accelerating growth
Somesh Chablani, Global Head of GTM, FIS
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12:00
GTM Strategy
Collaborating with UX to improve your GTM
Nonya Collier, Senior Manager, Global Product Commercialization, Indeed
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12:30
GTM Strategy
Lunch
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13:30
GTM Strategy
Beyond the launch: Identify the levers to unlock revenue growth
Ed Cho, Director of Product Marketing, Salesforce
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14:00
GTM Strategy
Beyond automation: How AI is redefining the Go-to-Market playbook
Ariel Cai, Head of GTM, LMNT
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14:30
GTM Strategy
End of summit
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Day two: Track two
08:00
GTM Efficiancy
Breakfast & registration
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09:15
GTM Efficiancy
Welcome and icebreaker
Laura Wheeler, Founder & GTM Operations Expert, Renegade Operations
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09:30
GTM Efficiancy
Empowering front-line leaders with AI-generated, high-impact training
Don Schmidt, WW Sales Enablement Director, Global Sales Teams, MongoDB
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10:00
GTM Efficiancy
5 common mistakes to avoid in building a world-class sales enablement function
Rebecca Mann Kelly, Former SVP, Head of Product Strategy and Business Development, Western Union
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10:30
GTM Efficiancy
Fireside chat: Scaling up your Go-to-Market: Learning strategies for growth
Jeff Lowndes, Revenue Enablement Lead, Snap Inc
Jennifer Ryan, Director of Global Sales and Pre-Sales Enablement, BlackLine
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11:15
GTM Efficiancy
Networking and coffee break
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