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Lindsay
Rothlisberger
Director, Revenue Operations
Zapier
Lindsay leads Revenue Operations at Zapier, where she built the RevOps function from the ground up and plays a key role in aligning go-to-market strategy across Marketing, Sales, and Customer Success. With 15 years of experience in marketing and operations, Lindsay has a deep understanding of what it takes to drive both customer experience and business performance. Sheā€™s passionate about solving complex problems through thoughtful strategy and believes the best solutions come from breaking big challenges into small, meaningful steps. Lindsay thrives at the intersection of systems, strategy, and scale - whether sheā€™s building a new process from scratch or helping teams work better together. At the core of her work is people: sheā€™s a strong believer in people-first leadership and loves fostering a culture where teams feel empowered to grow, take risks, and innovate. Lindsay brings a unique blend of strategic foresight, hands-on execution, and a relentless focus on impact to everything she does.
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08 May 2025 09:45 - 10:15
The AI-ready tech stack: What high-performing GTM teams get right
GTM leaders are past simple automations, they want to know how AI can collaborate across tools and teams. However, AI isnā€™t magic and it only works with the right inputs. This session breaks down what makes an AI-ready GTM tech stack, and how high-performing teams are using AI automation to fuel results across the customer journey. Session takeaways: - Understand why clean, connected data is more valuable than any single AI tool - Discover common tech stack pitfalls that prevent AI from delivering real results - Learn how leading teams are moving beyond one-off automations to orchestrated, AI-powered workflows that drive results across the funnel. - Explore real-world use cases across marketing, sales, and success