08 May 2025 16:00 - 16:30
Fireside chat: Insights into reducing CAC and driving GTM efficiency
With customer acquisition costs climbing higher than ever, GTM leaders face mounting pressure to achieve more with less. But how do you reduce CAC without compromising quality, growth or customer experience?
The answer is clear: AI.
In this session, weāll uncover how AI is transforming the way GTM teams operate - enabling smarter lead targeting, hyper-personalized outreach and automation that eliminates inefficiencies. Through real-world examples, youāll see how companies are slashing CAC, improving scalability, and delivering exceptional results without increasing spend.
Whether youāre navigating budget cuts or simply searching for a more efficient approach, this session will provide actionable strategies to harness AI and build a leaner, faster and more effective GTM engine.