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Jake
Stone
Chief Revenue Officer, Co-Founder
Cheq, a Cantaloupe Platform
Jake Stone is a Forbes 30 Under 30 honoree, visionary executive, and dynamic industry thought leader with a proven record of transforming businesses across sports, media, and technology. With deep expertise in business development, revenue operations, and corporate strategy, Jake has successfully scaled multiple business units, managed robust P&Ls, and led high-performing teams to deliver measurable results and sustainable growth. Stone has personally negotiated over $2 billion in contracts spanning sponsorships, naming rights, athlete and influencer endorsements, payment and POS technologies, digital media rights, SaaS platform monetization, advertising, and content licensing agreements. As Chief Revenue Officer at CHEQ, a division of Cantaloupe, Inc. (NASDAQ: CTLP), Jake has been instrumental in driving exponential growth and market expansion. He leads all revenue and commercial operations, including enterprise sales, channel partnerships, marketing, and customer success, while managing the company's P&L to optimize financial performance. Under his leadership, CHEQ achieved 10x year-over-year revenue growth, secured over 25 strategic partnerships, and delivered cutting-edge payment solutions across sports, entertainment, and hospitality. Jake also spearheaded strategic growth initiatives, including capital fundraising and M&A, playing a pivotal role in CHEQ's acquisition by Cantaloupe, Inc. in February 2024.
08 May 2025 14:00 - 14:30
Why customer-centric GTM strategies are the secret to retention and loyalty
Most companies talk about being customer-focused but few truly deliver on it - and the difference is staggering. Buyer-centric GTM strategies are more than a buzzword; theyā€™re the key to keeping customers engaged, satisfied and loyal for the long haul. In this session, weā€™ll explore why putting your buyer at the center of every GTM decision drives not just acquisition but also higher retention and deeper loyalty. From crafting messaging that resonates to delivering post-sale experiences that keep customers coming back, youā€™ll uncover the secrets behind creating long-lasting relationships. Discover how buyer-centric motions build trust, foster emotional connections, and turn customers into advocates who fuel growth through referrals and renewals. Featuring real-world examples, actionable frameworks, and proven tactics, this session will show you how to align your teams and strategies to deliver the outcomes your customers - and your business - crave.