24 April 2024 14:45 - 15:15
Product-led growth vs Sales-led growth, or both?
Drawing on experiences at Turnitin, Bitrise, and insightsoftware, this session offers a rare glimpse into successfully integrating PLG with SLG, revealing their synergistic potential.
Learn to shift between PLG and SLG strategically, optimize user engagement, scale freemium, leverage trials, nurture with personalized outreach, and pass qualified leads for enterprise deals to unlock explosive growth and long-lasting customer relationships.
Join for an insightful journey into what it takes to build a hybrid PLG and SLG practice at your company.