AI is now central to all GTM related domains, Sales, Marketing, RevOps, Strategy & Planning, some teams go as far as to completely determining ICPs & Product-Market-Fit using LLMs. That reliance on AI has created a world where GTM experts are competing over who can use it for more and more tasks, eventually leading to automating some things that are inherently human like communication, creative marketing etc.. Some people in the industry opt not to use AI almost at all, others are using it for everything. The question that we are left with is this: Where do we draw the line? Where does the AI end and the human start? The talk will tackle this idea, provide prospects based on quantified research, allow attendees to consider different perspectives on AI Usage (Multiplayer AI), and establish clear categorization between AI & Human GTM Tasks.