Name: Kiran Mayi Hari Babu | AI for Go-to-Market Summit San Francisco
Start: 2026-09-22T07:00:00.000Z
End: 2026-09-23T07:00:00.000Z
Location: Hyatt Regency San Francisco Airport

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Kiran

Mayi Hari Babu

AI GTM Engineer

Workera

Kiran Mayi Hari Babu is a GTM Engineer at Workera, whose career spans marketing, analytics, AI, and GTM strategy. With a master's in Business Analytics and experience working across both business and technical functions, she brings a multidisciplinary perspective to solving complex growth challenges. At Workera, she designs the systems that power enterprise GTM operations, helping teams translate data, automation, and emerging technologies into measurable business opportunities. She is also an industry speaker and a 2026 juror for the ANA MarTech Mastery Awards, with a particular interest in how organizations adapt to and scale with AI.

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23 September 2026 13:15 - 13:45

The generalist's edge: Why range wins in the era of AI

As AI reshapes the way GTM teams operate, the advantage is starting to shift. For years, the market rewarded deep specialization, with teams, roles, and systems built around narrow areas of expertise. But as AI takes on more executional work, the ability to connect the dots across the full GTM motion is becoming increasingly valuable. In this session, Kiran will explore why range, adaptability, and cross-functional fluency are becoming essential skills for modern GTM leaders and operators. He’ll unpack how generalists can use AI to move faster, make better decisions, and design systems that work across teams, not just within silos.