July 19 - 21, 2023
Virtual

Agenda

All session times are displayed in Eastern time (EDT).

Sponsor
What's on
July 19
July 20
July 19
July 19
10:40
Main stage
Unveiling day one at GTM Festival
10:45
Main stage
How to build powerful GTM playbooks from scratch: launch calendar, GTM framework, and GTM brief
Lisa Dziuba, Head of Product Marketing, Lemon.io
11:15
Main stage
How to sell (not just write) great product positioning
Dave Prager, Vice President Marketing, Stampli
11:30
Main stage
Optimizing GTM operations efficiency through automation
Nischal , Head of Automation - GTM Operations, LinkedIn
12:15
Main stage
Data quality matters: impact of data inaccuracy on GTM decisions and outcomes
Katharina Stegen, Director, Revenue Operations EMEA, Revalize
Amy Calabro Vieira, Global Head of Revenue Operations, Vimeo
13:00
Main stage
Break
14:00
Main stage
RevOps as a strategic function: unveiling the support/strategic balance for optimal GTM success
Gabriel Rustice, VP, Revenue Operations, DocPlanner
14:30
Main stage
Panel: Strategies that drive alignment between GTM teams
Asta Reklaityte, Head of Global Sales Operations, SMB, TikTok
Rob Green, Chief Revenue Officer, Smarty
Jordan Shaheen, Director of Revenue Operations, Candid
15:15
Main stage
If it's product-led, why do we need sales?
Mike Eckhoff, Chief Revenue Officer
July 20
10:00
Main stage
Setting the stage for day two at GTM Festival
10:15
Main stage
Panel: Evolving the enablement ecosystem to drive GTM success
Del Nakhi, Senior Director, Global GTM Strategy, Operations & Enablement, MariaDB
Felix Dumitrica, Director of Revenue (GTM) Enablement, Pleo
Kevin Rich, Director, Global GTM Enablement, Shift Technology
11:00
Main stage
The AI advantage: leveraging AI to scale GTM capabilities
Angie Peng, Director of GTM Strategy, Termendous
Prak Swamy, Product Marketing Manager, GTM and Pricing (B2B), Rently
11:30
Main stage
Go-to-Market execution: organizing the chaos
Linda Franklin, Product Marketing Manager, Experian
12:00
Main stage
How to drive more impactful GTM strategies with market & customer insights
Morgan Lehmann, Senior Director of Product & Industry Marketing, Momentive
12:30
Main stage
Break
13:30
Main stage
Marketing 3.0, a more holistic and sustainable way to grow
Jessica Dahan, VP, Global Marketing, Trusted Shops
14:05
Main stage
A go-to-market guide to meeting product P0's
Jacob Batist, Product Marketing Lead, Shopify
14:35
Main stage
The future of partnerships
Asher Mathew, Co-Founder & CEO, Partnership Leaders
15:05
Main stage
Maximizing profitability and redefining ROI for B2B Marketers
Sangram Vajre, Co-founder & CEO, GTM Partners