Name: Kate Obiidykhata | Go-to-Market Summit London | 2025
Start: 2025-06-23T23:00:00.000Z
End: 2025-06-24T23:00:00.000Z
Location: Hilton London Metropole

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Kate

Obiidykhata

Senior Group Product Marketing Manager

Percona

Kate Obiidykhata is a Senior Group Product Manager and Go-to-Market (GTM) expert with a track record of launching and scaling over 10 B2B SaaS products. Kate has led product marketing and GTM strategies at companies like CloudLinux, AlmaLinux, Imunify Security, and Percona. Kate specializes in building practical GTM strategies, driving adoption through product-led growth, and helping teams maintain momentum after launch.

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25 June 2025 12:15 - 12:45

The post-launch playbook: Turning launch momentum into sustainable growth

Your product is live. The initial buzz is fading. Now what? In this session, we’ll walk through a proven post-launch playbook designed to help B2B SaaS teams maintain momentum and build long-term, scalable growth. You’ll learn how to transition from launch mode to growth mode with clear priorities and actionable tactics.