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Daniel
Johnson
GTM Engineer
Clay
As one of Clay's first Go-To-Market Engineers, Daniel has played a foundational role in establishing this specialized function both within the organization and across the industry. A biomedical engineer by trade, Daniel brings a technical lens to go-to-market, and looks to approach business problems with first principles thinking. After helping build Clay’s SMB and Commercial sales motions, Daniel now serves on the Enterprise team, where he develops solutions that enhance sales effectiveness and accelerate customer acquisition for both Clay and its largest enterprise customers.
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16 September 2025 09:15 - 09:45
The rise of GTM engineering: The first AI-native career
GTM Engineering didn't exist three years ago. Today, it's defining how the fastest growing revenue teams operate. This session traces the emergence of the first career built entirely around AI and what it means for the future of go-to-market. Key takeaways: - The origins of GTM Engineering - How companies are structuring their teams around this role - What's on the horizon